“Utilizing the comprehensive marketing research and consulting offerings of Strategic Eye, we are in the midst of enhancing our current product lineup as well as developing ideas for new product offerings that will help us maintain our position as the number one news and information medium in the market.”
Research Coordinator
Regional News Outlet

"They worked as a close partner to me and my team as we brought innovative products into a rapidly changing cards industry. There were several things that I truly admired about the individuals and how they worked. They had a never-ending supply of drive and energy, which they focused on getting to the best possible answer for us. They truly spent time learning our business and our business processes, so when they were conducting ideation sessions or focus groups, they were effective in understanding the implications of the answers they were hearing."
Director of New Product Marketing
Large financial institution

Contact Us


  • 717-520-9013
  • 610-491-9663


Working with children requires extensive training and experience.  In order to produce valid and valuable research and ideation results, they must be communicated with and treated much differently than adults.

The professionals at Kids-in-sight have more than 30 years of experience working with children of all ages, giving us the ability to…

  • ‘Speak their language’
  • Develop age/grade and gender appropriate questions and stimuli
  • Recruit representative children who can feel comfortable openly expressing their opinions in a friendly and positive atmosphere
  • Understand and know how to navigate the dynamics that uniquely operate among children
  • Understand the developmental stages of children

At Kids-in-sight, we also leverage a myriad of qualitative techniques that have been developed and proven effective in accomplishing research with children.

  • Ideation sessions
  • In-depth interviews
  • Friendship pairs and triads
  • Mini-groups
  • Focus groups
  • Stacked interviews and groups

Our in-depth view of the issues that influence marketing to children will help to maximize your success with children’s products and services.